BRANDING: MIGA

TRADITIONAL BAKERY


Branding and packaging design for a traditional bakery in Mexico.

VISION
Miga is a traditional bakery that wants to reach palates of all ages, with flavors and aromas made bread; taking care of the health and the wallet of those who consume it, always free of conservatives and improvers. We believe that all human beings have the right to enjoy a product like bread, of careful and delicate preparation that does not sacrifice the quality of the ingredients or the taste and does not raise its price.

MISSION
Our mission is to offer a product that is characterized by its flavor and fair price; that reflects the quality of the ingredients and the characteristics of the processes, always exploring new ways of doing, combining ancestral and modern techniques; we make each bread with delicacy and passion.

VALUES
- Quality
- Hygiene
- Honesty
- Commitment

PACKAGING

Brown bag: Cocoa bread

Orange bag: 5 grain bread

Blue bag: Wholemeal bread

Green bag: Bread rolls with spices

Red bag: Fruit bread