BRANDING: MIGA
TRADITIONAL BAKERY
Branding and packaging design for a traditional bakery in Mexico.
VISION
Miga is a traditional bakery that wants to reach palates of all ages, with flavors and
aromas made bread; taking care of the health and the wallet of those who consume it,
always free of conservatives and improvers.
We believe that all human beings have the right to enjoy a product like bread, of
careful and delicate preparation that does not sacrifice the quality of the ingredients
or the taste and does not raise its price.
MISSION
Our mission is to offer a product that is characterized by its flavor and fair price; that
reflects the quality of the ingredients and the characteristics of the processes, always
exploring new ways of doing, combining ancestral and modern techniques; we make
each bread with delicacy and passion.
VALUES
- Quality
- Hygiene
- Honesty
- Commitment